Mandated social distancing and the increase in WFH drove all types of people to Tiktok. This steady growth, coupled with the app's unique algorithm, gives it the perfect appeal to brands looking to engage virtually with new audiences.
Artmaking and adaptability go hand in hand. Art and performance industries like museums and galleries are finding out what the new normal means to them.
With the ever-present and underlying fear associated with the virus, it might seem like a particularly difficult time to create. But artists continue to tap into the existing isolation and come out the other side with new, ever more creative ways to showcase their talents.
With summer in full swing, the Curmudgeon Group team is making the most of the hazy crazy days by diving into some good books, streaming new podcasts and music, and getting creative in the kitchen.
With hundreds of organizations and big brands scrambling to find ways to participate in Pride virtually or otherwise, activists and community organizers are asking us to remember that the leaders of this movement were people of color.
With brands producing a constant stream of content, and more decision making power resting in the hands of individuals, the ability to tell a story - one that can be transformed into a viral, shareable, moment - is what brands rely on to attract, persuade, and engage consumers.
Art as protest against the status quo, against government and inequality, can be traced so far back in human history it’s difficult to mark the inception of creative dissent.
Shadow banning is a practice employed by social media companies that blocks a user’s content without their knowledge. Why is this such a big deal, you ask? If you’re shadow banned on Instagram, you won’t appear in a person’s feed unless they already follow you.