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Ad Censorship: Pros, Cons, & Creative Prose 

From cannabis to breasts and vag— er, private parts —online ad policies are putting a strain on advertisers’ word-spreading prowess. Calling for a careful tiptoe around pertinent pictures and descriptors, successfully advertising on the web for what are often *critical*…

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The Future of TikTok Advertising

TikTok is the most-downloaded mobile app and fastest-growing social media platform. It reaches 1 billion users who spend nearly 20 hours on the app each month and generated more than $11 billion in annual revenue from ads in 2022—a 200%…

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Tips for a Rockin’ Holiday Ad Campaign

Now that we’ve covered the most significant advertising trends of the 2022 holiday season, let's dive into a few quick tips to bolster your holiday ad campaign even further. As retailers respond to selective consumer spending, tried and true advertising…

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The Top 2022 Holiday Advertising Trends

The trees are out, the holiday tunes are ubiquitous, and as anyone with an ad-supported Hulu subscription will tell you, holiday campaigns are in full swing. In the advertising world, Christmas does come in July. Seasonal campaigns are often planned…

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A Quick Guide to Ethical Advertising

Imagine a world where ethics and advertising go hand-in-hand. A magical place where brand messaging is a force for good, and ad copy serves as a trustworthy source of information. Can brand campaigns boldly help educate and engage audiences? In…

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