Curmudgeon in the Summer: Reads, Beats, and Eats
With summer in full swing, the Curmudgeon Group team is making the most of the hazy crazy days by diving into some good books, streaming new podcasts and music, and getting creative in the kitchen.
Experiencing Pride: Don’t Wash Us Out
With hundreds of organizations and big brands scrambling to find ways to participate in Pride virtually or otherwise, activists and community organizers are asking us to remember that the leaders of this movement were people of color.
Black Lives Matter – Ongoing Resource List
Whether it’s through monetary donations, actively supporting Black-owned businesses, or continued education — we’ve compiled a list that we hope will be helpful moving forward.
Curmudgeon at Home: Working During a Pandemic
We are a team that has worked together for a while, knows each other’s quirks, and maintains a sense of humor. We're all adapting and learning to be patient while recognizing that the current situation impacts people differently.
5 Tips for Advertising in the Pandemic Era
Responding with flexibility and empathy to current conditions and consumer anxiety is key, and advertisers will be served well by effective and relevant messaging strategies.
Going Viral: The Rise of the “Non-Ad”
With brands producing a constant stream of content, and more decision making power resting in the hands of individuals, the ability to tell a story - one that can be transformed into a viral, shareable, moment - is what brands rely on to attract, persuade, and engage consumers.
The Mall of Today’s America
Traditional malls are no longer the popular destinations they once were, but don’t count them out just yet.
Likability & Leadership: The Female Double-Bind
Asking women to pander to workplace biases and avoid advancement is not the way forward. Instead, we can choose to commit to visible, valued work and support other women while we do it.
Culture Club: Why Company Culture Matters
Whether employees sit in a corporate office or work remotely, it’s important to keep the culture relevant and updated.
Art As Activism: When Creativity Gets Political
Art as protest against the status quo, against government and inequality, can be traced so far back in human history it’s difficult to mark the inception of creative dissent.